what you would call the world's best negotiator, but sometimes it's
necessary to engage in a tough negotiation. Take, for instance, the time
I had to renew the lease on my apartment. This was back in
college, when I was renting a small studio in the Miracle Mile
area of Los Angeles.
When my lease was up , the landlord and I sat down to hammer
out the terms of a new lease.
"I'll tell you what I'm going to do," he
said. "I'm going to give you a break on rent if you sign a two-year
lease instead of just a one-year lease."
"Well," I said, "I don't know. What sort
of break are we talking about here?‚"
"I'll give you a 5% rent increase instead of a 10%
increase in exchange for you signing a two-year lease. It's win-win situation:
you get a cut in rent, and I get the security of a two-year
At this point, I decided to make a counter-proposal .
"How about this," I said, "You give me a one year lease
with a six percent increase.‚"
"No, I can't make that sort of deal," he
said. "But here's what I can do, and it's my final offer:
I'll pay for your electricity for the first 6 months of the lease, along with
the other terms I mentioned before.‚"
"You drive a hard bargain okay, it's a deal,"
I said. I guess I could have tried to bargain him down a bit more, but I
was happy with our agreement. Now all I had to do was sign on the dotted
Script by Dr. Jeff McQuillan